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Snap’s Evan Spiegel Beats the Metaverse, Criticizes Own AR Vision

Snap founder Evan Spiegel rejected the idea that future computers will migrate to a virtual world called the metaverse.

The founder of Billionaire Snap Inc. Evan Spiegel rejected the idea that future computers will migrate into a virtual world called the metaverse, arguing that most people prefer a lighter touch known as augmented reality.

Augmented reality, which broadly overlays digital information about the real world, allows people to harness computing power without forcing them to rely on a single screen, Spiegel said. Unlike a VR headset, the combination of phones and augmented glasses is “more immersive”.

“The metaverse is ‘live in a computer.’ The last thing I want to do when I get home from work after a long day is live in a computer,” Spiegel told the WSJ Live conference in Laguna Beach, California. There’s a clear split in the road between VR and AR.”

Later at the same event, Apple Inc. marketing chief Greg Joswiak expressed the sentiment, saying the metaverse is “a word I’ll never use”. Apple is working on its own combined AR and VR headset, Bloomberg News reports.

Spiegel and his lieutenants have argued that perspective before, which differs in part from the more encompassing view of the metaverse embraced by Meta Platforms Inc. founder Mark Zuckerberg.

The debate underscores a broader discussion that is underway about the future of computers as growth in the smartphone era slows. Snap reported its slowest quarterly revenue growth on record this month, and says a drop in ad spend continues to weigh on results.

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