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Does Koo Beat Twitter? Platform exceeds 50 mn downloads, targets 100 mn

Koo developers revealed the total number of platform downloads and other stats. Here’s everything you need to know.

Does Koo Beat Twitter? Koo, the Indian alternative to Twitter, has been around since 2020 and provides a multilingual microblogging platform for users across the subcontinent. With Elon Musk taking over Twitter last week after completing the $44 billion deal, Koo has now released the stats, showing remarkable growth. Koo has reached a total download figure of 50 million, which is significant for a phone launched 2 years ago.

“We are very pleased to have crossed the 50 million download mark, confirming the demand for a multilingual social network built with an India-first product mindset to seamlessly engage language-speaking Indians in everyday thought-sharing. Our rapid growth and adoption is a testimony to the fact that we are solving a problem facing a billion Indians,” said Aprameya Radhakrishna, CEO and co-founder of Koo, in a statement.

Koo reaches 50 million downloads

The mega milestone comes at a time when his greatest rival is undergoing a mega change. Twitter was bought by Tesla and SpaceX CEO Elon Musk earlier this year, and the deal was finalized last week. Musk has since fired CEO Parag Agarwal and top management at Twitter. He also hired a few new recruits to help him build a Twitter 2.0.

Musk wants to change the direction Twitter is going to take. Twitter is now going to focus on free speech and has new rules for advertisers. Musk had also hinted at a new X app, although we have no idea what this app will offer.

As for Koo, the multilingual microblogging app launched in 2020 with support for the Kannada and now supports Hindi, English, Tamil, Telugu, Assamese, Marathi, Bangla and Gujarati. Koo currently has 7,500 high profile celebrities, including several ministers and government officials as subscribers. Some of the notable features include language keyboard, topics in 10 languages, language translations, editing functionality, and free self-verification.

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