Elon Musk, the new CEO of Twitter Inc, said the mission of the social media platform was to become the most accurate source of information.
Elon Musk, the new CEO of Twitter Inc, said the social media platform’s mission was to become the most accurate source of information about the world, sparking debate about how it would achieve that and who determines. what is right.
A series of drastic measures, including firing half of the staff and charging users that Musk has taken since he took over Twitter in a $44 billion deal about a week ago, has provided some early clues as to how the platform is working. will be reformed by the world’s richest person.
Some ads have cut spending since the deal was announced, with Musk blaming activist groups for pressuring advertisers amid concerns over content moderation.
“Twitter must become by far the most accurate source of information about the world. That is our mission,” Musk said on Sunday.
His tweet immediately sparked tens of thousands of responses and sparked lively debates about how the mission will be accomplished.
“Accurate for whom?” asked Twitter founder and former CEO Jack Dorsey.
Musk, who also runs electric vehicle company Tesla and rocket company SpaceX, said last month that Twitter will form a content moderation board with “very divergent views”.
The self-proclaimed freedom of speech absolutist said at the time that there will be no major substantive decisions or account recovery before that council meets.
Musk also said on Sunday that Twitter users posing as a “parody” account will be permanently suspended without warning.
He said Twitter had previously issued a warning before the suspension, but as Twitter rolls out widespread verification, there will be no warning and “no exceptions”.
“This will be clearly identified as a prerequisite for signing up with Twitter Blue,” Musk said, and adding a name change will cause temporary loss of verified tick.
Twitter updated its app on Apple’s App Store on Saturday to charge $8 for coveted blue checks to boost revenue.
Benefits of the verification service include “half the ads,” the ability to post longer videos to Twitter, and priority ranking for quality content, according to Twitter.
But earlier on Sunday, the New York Times reported that Twitter is delaying the rollout of verification checks for subscribers to its new service until after Tuesday’s midterm elections.
In a sign of more confusion following the Musk acquisition, Twitter is now reaching out to dozens of employees who have lost their jobs and asking them to return, Bloomberg News reported Sunday.
Some of those asked to return have been accidentally fired. Others were fired before management realized their work and experience may be needed to build the new features Musk envisioned, the report said, citing people familiar with the moves.
Twitter did not immediately respond to Reuters’ request for comment about the re-enlisting efforts.